Smile Invest appoints Ad Notenboom as Investment Director for its The Hague office

The Hague, 14 May 2018 – Smile Invest further expands its team with the appointment of Ad Notenboom as Investment Director based in The Hague. Ad joins Smile Invest from Parcom Capital, a leading Benelux private equity firm. In his new role Ad will focus on sourcing, deal execution and portfolio management.

Ivo Vincente, Managing Partner at Smile Invest: “I am delighted to welcome Ad at Smile Invest. We look forward to working with him as he will be a great asset to the team. Over the last decade Ad has gained substantial experience across industries at Benelux mid-market private equity firm Parcom Capital and hands-on turnaround investment firm Value Enhancement Partners.

Ad Notenboom, Investment Director at Smile Invest: “I am excited to join Smile Invest in its early days. I was very much attracted by its compelling combination of explicit sector focus, entrepreneur-backed investor base, “patient” capital approach and  growth company focus. I am looking forward to further build the Smile Invest enterprise with the team.

Ad will be operating from Smile Invest’s new offices at Lange Voorhout 59 in The Hague.